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Maria

Perfumes and Accessories Alonso

San Francisco, CA

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Personal Story

I grew up in Puebla, Mexico and immigrated to the United States 27 years ago.

Through business ownership and hard work I raised my four adult children and was able to attain economic self sufficiency. Unfortunately due to health issues and the turning economy my financial standing took a major set back; but now I am ready and determine to get back on track.

My beautiful children, grandchildren and spouses are my support and inspiration to continue. Together the women in this family work in the fashion industry to grow our businesses and take care of our young.

My main goals related to this business is to regain my economic standing to secure my retirement and leave a legacy for my children and grand children.

Business Description

Perfumes and Accessories Alonso is a fashion retail and wholesale business, located in the heart of the Mission District.

I decided to start this business in the Mission since we notice that in this area of time there is high demand for retail fashion products.

At the present time we sell perfumes, purses and shoes for women, men and children. We offer brand products at accessible prices.

My target market are women that like to take care of themselves and men that buy for their love ones.

My most important challenge at the moment is to raise funds to increase my sales capacity.

My proudest accomplishment is to have been able to establish in an official leased spaced. Before this I was already selling but from my home, now I have my own retail store.

What is the purpose of this loan?

To purchase additional inventory and working capital. At the present time we keep a revolving inventory of $1,500.- With this loan we will be able to increase our inventory to $3,500.- this will allow us to reduce our overhead due to shipping and increase sales since we will be able to more aggressively pursue wholesale clients.
The additional $1,500.- will remain as a steady working capital fund.

Maria's loan is endorsed by Mission Economic Development Agency. The information below explains why her trustee thinks Maria is a great candidate for a Kiva Zip loan.
How long have you known this person?

6 months - 1 year

Tell us about your relationship with this borrower.

Maria Alonso came to MEDA referred from a community organization; at the time she was participating in the IDA program with EARN saving for her business. At MEDA she graduated from the business program and worked with a coach to develop her business plan. This year she successfully completed her business plan, and launch her business. Aside from her business launch, she takes advantage of all the services that MEDA offers to support her financial success, she attends all the additional business and financial trainings and continues receiving assistance to develop her business skills and planning for growth.

Tell us about this borrower's personality and character, and why you are endorsing him or her for a Kiva Zip loan.

Ms. Alonso is a dedicated entrepreneur that has worked hard all her life in different small business enterprises, that she has launch, in order to provide a livelihood for her and her four children. With the different businesses that she has launched in her life, she raised her four adult children and was able to build her assets. However, due to health problems and the turning economy she experienced a considerable set back. Now she is back determine to get back her financial standing.

Tell us about this borrower's business, and why you believe a Kiva Zip loan will contribute to his or her success.

Perfumes and Accessories Alonso is a retail, wholesale business located in the heart of the Mission district. They sell fashion accessories for women, men and children. At the present time she is in need of more investment for inventory. After start up expenses she is operating with a small profit but she needs a larger stock of variety and available merchandise ready for her client to take. Having more inventory will increase her sales and reduce her overhead related to transportation and shipping.

198 Total , 1 invited by Maria , 5 invited by Trustee
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PAYING BACK

A loan of $5,000 helps me to purchase larger stocks of inventory, so I can have a larger product variety and available product stock for my customers.

Disbursed Oct 1, 2013
Repayment Term:
12 monthly payments
Grace Period:
N/A
Listed:
Jul 24, 2013
Disbursed:
Oct 1, 2013
Paying Back:
Oct 2, 2013

About Perfumes and Accessories Alonso

Industry:
Retail - General
Years in Operation:
New Business
Badges:
Badge_connectedness_gold_small

What are Borrower Badges?

Borrower Badges are a system designed to recognize and reward borrowers’ engagement with the Kiva Zip website.

There are two types of badges that are tiered like medals: Gold, Silver and Bronze.

  1. 'Repayment badges' are awarded for the on-time repayment of loans.
  2. 'Connectedness badges' are awarded for engagement with the Kiva Zip website.

This loan is endorsed by

Trustee Type:
Non-profit
Location:
San Francisco, CA
Badges:
Badge_repayment_gold_small Badge_connectedness_gold_small
On Zip Since:
Nov 29, 2011
(29 months)
Loans Endorsed:
14
Total Value:
$71,000
Fundraising/Raised:
1
Paying on Time:
6
Paying Back Late:
1
Repaid in Full:
4
Defaulted:
0
Repayment Rate:
98%
Why are you endorsing Maria?

Ms. Alonso is a dedicated entrepreneur that has worked hard all her life in different small business enterprises, that she has launch, in order to provide a livelihood for her and her four children. With the different businesses that she has launched in her life, she raised her four adult childr...

What are Trustee Badges?

Trustee Badges are a system designed to recognize and reward trustees’ engagement with the Kiva Zip website.

There are two types of badges that are tiered like medals: Gold, Silver and Bronze.

  1. 'Repayment badges' are awarded for the on-time repayment of loans.
  2. 'Connectedness badges' are awarded for engagement with the Kiva Zip website.
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